Sell Your Home Faster Than Your Neighbors

Price It Right.. The First Time

Has your neighbor’s house been sitting on the market for a while now? Good chance it’s priced to high! If the price is right, buyers can look past other minor issues such as bad condition or location. When pricing your home it’s important to look at the homes which recently sold in your area and not to price your home off of current listings. To sell your house faster than your neighbors, it would be wise to list it at the sold price per square foot of similar sold homes and offer something that makes your home stand out from your neighbors!

Marketing

If you need to sell your home fast, it needs the right marketing. 90% of buyers start their search online so it’s key that your home is being properly marketed online. Just putting some flyers in a sign box and having an open house doesn’t work anymore!

  • HDR Professional Photography – Buyers search fast now, they look at a lot of homes in a short period of time online. If you have poor quality pictures on your listing, I guarantee many buyers will scroll right by it. Professional photography is a must to sell your home fast and what’s even more important, is how well your first photo sticks out. That’s the picture which will
    decide if buyers view your home or scroll to the next one.
  • Video Marketing – Professional photography helps your home sell fast but it’s fairly common now. Video marketing is rarely seen on many listings which makes it a great selling tool to make your home stand out and grab online buyers attention.
  • Targeted Online Ad Campaigns / Social Media Marketing – Nowadays buyers are walking down the sidewalk looking down at their phone, watching videos, browsing facebook or snapchatting their friends. We know buyers aren’t browsing the newspaper anymore looking for homes so we target buyers which fit your home criteria through Facebook ads, social media marketing and email marketing. Everyone online will see your home before they see your neighbors!

Marketing

If you need to sell your home fast, it needs the right marketing. 90% of buyers start their search online so it’s key that your home is being properly marketed online. Just putting some flyers in a sign box and having an open house doesn’t work anymore!

  • HDR Professional Photography – Buyers search fast now, they look at a lot of homes in a short period of time online. If you have poor quality pictures on your listing, I guarantee many buyers will scroll right by it. Professional photography is a must to sell your home fast and what’s even more important, is how well your first photo sticks out. That’s the picture which will decide if buyers view your home or scroll to the next one.
  • Video Marketing – Professional photography helps your home sell fast but it’s fairly common now. Video marketing is rarely seen on many listings which makes it a great selling tool to make your home stand out and grab online buyers attention.
  • Targeted Online Ad Campaigns / Social Media Marketing – Nowadays buyers are walking down the sidewalk looking down at their phone, watching videos, browsing facebook or snapchatting their friends. We know buyers aren’t browsing the newspaper anymore looking for homes so we target buyers which fit your home criteria through Facebook ads, social media marketing and email marketing. Everyone online will see your home before they see your neighbors!

Showings

People can’t buy your home if they can’t see it! It’s important to make your home easy to show because buyers want to see your home when it’s convenient for them. We recommend:

  • Flexible showing day / times – 7 days a week, 9am to 9pm is the best!
  • Use a lockbox so it’s convenient for other realtors to show your home.
  • Leave during showings, majority of buyers feel uncomfortable walking through an owner’s house while they are home.
  • Make sure your home is clean and ready to go for every showing. Put away the dishes, make the beds and sweep the floors. This will be annoying having to do this everyday, but it’s key to sell your home fast.
  • Remove dogs from the home or lock them up, even if they’re friendly. Not every home buyer likes dogs like you and I do and it’s hard for buyers to look at a home when they are distracted by a dog barking the entire time.

Home Preparation

Buyers don’t want to walk into a mess! To sell your home faster than your neighbors we recommend you prepare your home as well as you can so it looks like no one lives there. Buyers love walking into homes which appear like they are move in ready. In an ideal world, you would have time to complete all 31 Top Tips Before Selling Your Home but if you want a quick sale you’ll have to decide which items you’re going to focus on. We recommend you focus on these tips first:

  • Clean up your landscaping. Great curb appeal creates a strong first impression before the buyer even steps foot into your home.
  • Clean EVERYTHING. Get out your duster, mop, vacuum and give your home a deep clean. Declutter and organize your home, even get a storage unit if you have too. If you’re short on time, consider hiring a cleaning crew.
  • Repair and fix all the little stuff, such as holes in the wall.
  • Remove all your personal items and decorations.

Selling your home faster than your neighbors and for more money is going to take a little work as you see but we strive to make it easy as possible for you. Pricing your home right is the most important factor in selling your home fast. Convenient showings, proper home preparation and our marketing plan will push your house to the top of buyers list and not only help you sell fast, but also for top dollar.

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